Engage Media Business Video Applications
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Solutions > Marketing, Sales, Communications, Training
Products > Linear Video, Interactive Video, Business Video Portal, Features
Services > Video and Sound, Localization, Strategy
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I need to:
Put the spotlight on customer advocacy
Make Product Information More Accessible
Invigorate Regular Customer Updates
Tune In to the Voice of My Customer
Make Product Information More Accessible
Whether launching a product, service, campaign or revisiting a Web site strategy, consumers’ voracious appetite for video is compelling businesses to consider when and where to use it.
- Shorten the sales cycle by dramatizing functionality and value for distinct audiences with vivid video content
- Make unfamiliar, complex information most accessible by leveraging our video-within-video interactive technology
- Intensify anticipation of product releases by providing ‘exclusive’ access to unique video about products on a video portal that allows one-click video responses
Core Message Platform Video: Bring your value proposition to life
Interactive Product Discovery: Encourage deeper discovery of customer success by providing opportunities to drill-down on the details
Interactive On-Location Tour: Showcase your physical assets
Campaign-Driven VPortal: Get customers talking about new releases and special interests
Return on Investment / ROI Facts:
- Online video viewers cite convenience, control, and access to unique content as key benefits of the medium (TNS report, Sept 07)
- Online video product tours increase sales conversion by 35% (Core Metrics/Sellpoint, Nov 07)
- Interactive presentations work best when businesses want users to spend more time with the presentation, describe the ex-
perience as "enjoyable," recall more of the information (DiSEL, 05)
- As a result of viewing an online video, 31% of internet users checked out a Web site and 8% made a purchase (OPA study, Feb 06)